Insights

Insights for event founders and professionals who want to launch, scale or sell event businesses. Learn best practice across the full lifecycle — from validating a concept and building your first edition to raising capital and preparing for exit — plus practical advice from senior leaders across the global events industry.

How Can Technology Help Build an Events Business? An Interview with Marco Giberti
Amy Cousins Amy Cousins

How Can Technology Help Build an Events Business? An Interview with Marco Giberti

The events industry is often associated with logistics, from venues and stages to registration systems and apps. But the most successful event founders recognise that an event alone isn’t enough, they must build a community around it. Technology can help with this when used appropriately. We discuss how with industry veteran Marco Giberti.

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